Oct 01 2008
The dangers of user generated content
CBS has been running into some issues regarding their CBSEyeMobile site.
This is a user generated news content site driven by an iPhone application that they released.
AdMob who was running the ads for the mobile app released a statement (from AdAge):
Jason Spero, VP-Marketing, AdMob, in a statement said: “CBS notified AdMob of an inappropriate piece of content on this application and we worked with CBS to immediately remove all ads from this application until it is fixed. AdMob has a clear and consistent policy against running ads on mobile sites or applications with inappropriate content. CBS has clear guidelines around user generated content and immediately removed the content and banned the user that uploaded it from any future use of the application.”
Also mentioned in the story is another sighting of Google using AdMob to push its services.., mostly mobile search.
This is a perfect example of why user generated content can be dangerous and all users in the general public cannot fully be trusted especially when you have a time trusted news brand of CBS.